Chief Executive Officer

As the company’s Owner and Chief Executive, Jaclyn oversees all aspects of Ideal’s operations and growth. She joined Ideal in 2006, working in a range of field and operations roles to gain hands-on experience in all aspects of the business. Today, she leads with that insight to address customer needs, drive innovation, and shape the company’s future. Jaclyn is an established expert in emergency restoration and environmental services, holding advanced certifications from the Restoration Industry Association (RIA) along with extensive training in hazardous materials handling. She also serves as an Executive Committee member on the RIA Board of Directors.

In addition to helping property operators preserve their building assets, Jaclyn is passionate about the company’s role in community sustainability. She currently serves on the Board of Rebuilding Together San Francisco as President,  and Vice President on the Board of The Restoration Industry Association, the oldest and largest non-profit, professional trade association dedicated to providing leadership and promoting best practices through advocacy, standards & professional qualifications for the restoration industry.

Out of the office, Jaclyn loves to travel and discover new culinary experiences around the world and at home in San Francisco.

Dan Richards

Sales and Marketing Manager

Since joining Ideal in 2009, Dan has been the lead Business Development, Marketing, and Sales Manager to the Chief Executive Officer. As the head of Sales and Marketing, Dan manages all sales and marketing operations, including client concierge activities and support, business compliance, strategic sales planning, and analysis. Dan is also an active member of Vistage, a national executive peer-to-peer advisory network.

As a 4th Generation San Franciscan, he is passionate about helping his community by serving on the Associate Board Member of Rebuilding Together. San Francisco, whose mission is to provide safe homes and communities for everyone.

Dan lives in San Francisco, CA with his wife and pets. Outside of the office, Dan loves to spend time with his family, travel, and discover new culinary experiences.


HR Manager

Maria Valencia is Ideal’s Human Resource Manager, reporting to CEO Jaclyn Carpenter.

Since joining Ideal in 2012, Maria excelled from HR Coordinator, Generalist and today HR Manager, with the assistant of Ideal’s University and development program. Maria works to help Ideal connect, develop, and care for its employees and to help those employees do the best work of their lives. Her teams oversee a broad range of functions including talent development and Ideal University, recruiting, employee relations and experience, business partnership, benefits, compensation, and inclusion and diversity.

Maria lives in South San Francisco with her family and two cats. In her free time, she likes to spend time with her family, travel, read, and take long scenic drives.


Sr. Accounting Manager

Erica Joy is Ideal’s Sr. Accounting Manager, reporting to CEO Jaclyn Carpenter.

Since joining Ideal in 2019, Erica oversees the accounting, business support, financial operations, planning and analysis, treasury, real estate, internal audit, and tax functions at Ideal. In addition, Erica spearheads Ideal’s Technology Division which includes creating automation and integrations programs in order to transform from paper to digital in order to ensure that Ideal’s clients have an ideal experience.

Erica has over 10 years of experience in building and leading finance teams, providing financial planning, analysis, modeling, accounting as well as spearheading change and scaling a business. 

Erica graduated with a Bachelors’s Economic, Finance & International Business degree from California Polytechnic State University, earned a master’s degree from California State University, and is a certified financial planner from Boston University. 

Erica lives in San Bruno, CA. In her free time, she likes to spend time taking care of her animals on the weekend, read, and take long scenic drives.

Carlos zavala

Production Manager

Carlos Zavala is Ideal’s Production Manager, reporting to CEO Jaclyn Carpenter.

Joining Ideal in 2010, Carlos oversees all the professional development and training for the field staff, supporting the daily operations, the management of the warehouse equipment logistics, and fleet for Ideal ensuring that our clients receive an ideal experience.

To ensure that all employees are in strict compliance with the State of California, Carlos holds multiple certifications such as ICRA Healthcare Remediator Supervisor CCHR-S, Hazardous Waste Management, OSHA 510 Standards for the Construction, OSHA 511 Standards for General Industry.

Out of the office, Carlos likes to spend time with his friends and family, travel, and enjoy new culinary experiences.