Photo of Jacly Carpenter


Chief Executive Officer

As the company’s Owner and Chief Executive, Jaclyn oversees all aspects of Ideal’s operations and growth. She joined Ideal in 2006, working in a range of field and operations roles to gain hands-on experience in all aspects of the business. Today, she leads with that insight to address customer needs, drive innovation, and shape the company’s future. Jaclyn is an established expert in emergency restoration and environmental services, holding advanced certifications from the Restoration Industry Association (RIA) along with extensive training in hazardous materials handling. She also serves as an Executive Committee member on the RIA Board of Directors.

In addition to helping property operators preserve their building assets, Jaclyn is passionate about the company’s role in community sustainability. She currently serves on the Board of Rebuilding Together San Francisco as President,  and Vice President on the Board of The Restoration Industry Association, the oldest and largest non-profit, professional trade association dedicated to providing leadership and promoting best practices through advocacy, standards & professional qualifications for the restoration industry.

Out of the office, Jaclyn loves to travel and discover new culinary experiences around the world and at home in San Francisco.

Photo of Wes Dean


Chief Operating Officer

Wes Dean is Ideal’s Chief Operating Officer reporting to CEO Jaclyn Carpenter. Wes is responsible for the company’s sales and operations, including staff management, marketing, service and support in all markets.

Before joining Ideal, Wes was Vice President of Sales and Marketing for PJ’s Rebar, Inc. He was responsible for all sales and marketing activities, ensuring product quality and overseeing the planning, procurement, manufacturing, logistics, and product fulfillment functions for the organization.

Previous to his work at PJ’s Rebar, Inc, Wes was the Vice President of Sales for Service West which employs hundreds of laborers, artisans, and professionals that build and finish each detail of often challenging interior projects.

In his free time, Wes enjoys spending time with his family, traveling and cruising on his Harley Davison on the open road.

Photo of Dan Richards

Dan Richards

Sr. Manager of Client Solutions

Since joining Ideal in 2009, Dan has been the lead Business Development, Marketing and Sales Manager to the Chief Operating Officer. As Sr. Manager of Client Solutions, Dan manages all sales and marketing operations, including client concierge activities and support, business compliance, strategic sales planning, and analysis. Dan is also an active member of Vistage, a national executive peer-to-peer advisory network.

As a 4th Generation San Franciscan, he is passionate about helping his community by serving on the Associate Board Member of Rebuilding Together. San Francisco, whose mission is to provide safe homes and communities for everyone.

Dan lives in San Francisco, CA with his wife and pets. Outside of the office, Dan loves to spend time with his family, travel, and discover new culinary experiences.